HORIUCHI MIRROR: Vision

At HORIUCHI MIRROR, with our vision of “Providing the Correct Tools to People for Attending to Personal Appearances”, we use patented technology to develop, manufacture, and sell mirror products for people of all genders and age. In order to not just reflect beauty in our mirrors, but allow people to express their ultimate beauty when using our products, we continue to research and refine our techniques in the details and manufacturing process.

Mirrors are tools to get an objective view of our own appearances. Before you do any styling, we want you to reconsider the mirror that you are using. We hope that HORIUCHI MIRROR products will help you discover a new and more beautiful you.

HORIUCHI MIRROR: Reflection of Your Natural Skin Color

HORIUCHI MIRROR products use patented mirrors made from high clarity glass with larger amounts of iron—the reason your skin may look dull in the mirror—removed, combined with a mix of reflective metals that have excellent color reproduction. Apart from its excellent reflective properties, it also contains no harmful lead compounds, making it a mirror that is both harmless to humans and the environment. Its accurate color reproduction that is not influenced by the color of the glass allows it to reflect the real color of your skin without any filters.

By knowing the true color of your skin, you will be able to judge the condition of your skin, find the right foundation color for yourself, and use the right blend of colors for your point makeups such as lipstick and eye makeup.

MIRROR: The Charm That Makes Us the Choice of Professionals

HORIUCHI MIRROR products are rarely affected by the brightness of outdoors natural light or the illuminations inside the room, enabling you to identify the condition and true colors of the skin, improving the outcome of your makeup. While taking no shortcuts for the best quality mirrors, we also strive hard to improve functionality. Professionals in the beauty industry, such as makeup artists and stylists, continue to favor our products in their makeup tools inventory.